Tuesday, April 21, 2015

International Strategy in Healthcare


                                                      Cleveland Clinic in Abu Dhabi

Many healthcare systems work across multiple countries. Many firms can also leverage their resources and capabilities by engaging in activities in different countries. It is mostly common in technology and manufacturing industry. Companies like Apple, Cisco, IBM operates in dozens of countries so does beverage companies like Coca-Cola, Pepsi and hotel industries like Hilton, Marriot and Best Western. Automobile industry is extremely global. In the healthcare industry it is an emerging market. Healthcare tourism is popular where people travel to different countries to take care of healthcare issues at a cheaper cost. Many hospitals in Asia and Caribbean are working are popular with healthcare tourism. Each year thousands of patients come to Cleveland Clinic and St. Jude’s from around the world for specialized medical care.   Many hospitals have started operating in other countries.  Cleveland Clinic also operates in Abu Dhabi, Riyadh, Guatemala, Honduras, Panama and multiple other countries. Methodist healthcare has ties in Bangladesh and China. Operating in international countries can be challenging as the protocols, regulations, taxes, insurances, payment system and competition are varied and challenging.


 Disclaimer: Opinions expressed are solely personal and do not express the views or opinions of any other person or entity.

Sources: Gaining and Sustaining Competitive Advantage by J. Barney


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